Le Coin Belgrade
Instagram strategy and content production for Le Coin Bistrot
An ongoing Instagram system for a French bistro on the Belgrade waterfront: reels, stories, community management, UGC and targeted advertising.
The challenge
Le Coin had the brand and the location. What it did not have was a consistent reels strategy, daily stories, a system for user-generated content, or active community management. A premium bistro with an inconsistent feed reads as less premium than it is, and on the waterfront the comparison is one swipe away.
What we did
A complete Instagram content system rather than a posting schedule. Reels, carousels and stories produced on a rhythm, community management handled daily, user-generated content collected and used, influencer collaborations, Instagram SEO and targeted paid promotion behind the posts that deserve it.
The outcome
A consistent premium presence and a structured content system aimed at wider reach, an engaged community and long-term growth of the profile — rather than a burst of activity that fades after the opening month.
Clips
Filming food at the Le Coin bistro on the Belgrade waterfront 
Le Coin Bistrot Belgrade Instagram profile and a grid of food posts 
Le Coin terrace at dusk with the illuminated sign above the entrance
